Why Starbucks Coffee Tastes Like It’s Burnt
The internet is full of people complaining about Starbucks’ “burnt” coffee. But here’s the thing – some people actually dig that smoky flavor.
It’s like the cilantro of the coffee world – you either love it or think it tastes like burnt rubber.
Now, you might be wondering, “If so many people hate it, why doesn’t Starbucks just change their recipe?”
Great question, that’s exactly what we’re gonna dive into.
The Reason Behind Starbucks’ Burnt Coffee Taste
The secret behind the burnt taste of Starbucks coffee lies in its roasting process.
Many Starbucks baristas and coffee experts claim that the company over-roasts its coffee beans.
This means that Starbucks roasts its coffee beans longer than normal, resulting in a burnt and bitter taste.
This happens because when coffee beans roast the sugars within the beans caramelize and develop a darker color. However, if the beans are roasted for too long, they can become charred and lose their natural sweetness.
This is precisely what happens with Starbucks coffee beans, which are roasted to the extent that they lose their sweetness and get a bold, smoky, and burnt flavor.
The Other Reason for Starbs Burnt Coffee
While over-roasting is widely considered the primary reason for the burnt taste of Starbucks coffee, there is another factor that also contributes to this perception.
According to a Starbucks barista’s claim in a Consumer Reports magazine article, the brewing method employed by Starbucks also causes the coffee to taste burnt.
Starbucks uses a much higher amount of coffee in proportion to water than most other coffee shops, leading their coffee to taste stronger and more bitter than what most casual coffee drinkers are used to. While some people enjoy this bold flavor, others find it too strong.
Despite the mixed opinions, the burnt taste of Starbucks coffee is still a defining characteristic of the brand.
So what should you order if you don’t like the bitter taste of Starbucks coffee? What are the best other options available?
How to Order Starbucks Coffee That Doesn’t Taste Burnt
1. Blonde Roast
Starbucks Blonde Roast Coffee is a light roast that highlights the natural flavors of the coffee beans, without any burnt taste.
It’s an excellent choice for those who prefer a milder taste and less bitterness in their coffee. Its flavor profile is delicate and nuanced with hints of citrus and floral notes.
Starbucks baristas recommend asking for the Veranda Blend and simply specify the size (tall, grande, venti) if you’re looking for a specific type of Blonde Roast. This ensures you receive a freshly brewed cup of coffee with the best taste possible.
In addition, you can add cream or sugar to add flavor to your coffee, but I suggest you try it black first to experience the natural flavors of the coffee beans.
2. Sumatra
Starbucks Sumatra coffee boasts a unique blend that delivers a full-bodied, earthy flavor that finishes smoothly.
To enjoy the best of Sumatra coffee, order a freshly brewed cup and let the barista use the pour-over method or French press to maximize the coffee’s flavors and aroma.
What sets Sumatra coffee apart is the unique growing conditions in the region where it’s harvested.
The coffee beans are grown in the high altitudes of Indonesia’s Sumatra Island, giving the coffee a bold, spicy, and earthy flavor.
Overall, Sumatra coffee is an excellent choice for coffee lovers who appreciate rich, earthy flavors with a smooth finish.
3. Ethiopia
Starbucks’ Ethiopia coffee is known for its bright, fruity flavors and floral aroma, setting it apart from other coffee varieties that often have a burnt taste.
This is because Starbucks roasts the Ethiopia coffee beans using the medium roast method, which allows the natural flavors of the coffee beans to shine through without overwhelming them with roasting flavors.
When ordering, make sure to ask for the Starbucks Ethiopia coffee beans specifically and request the medium roast.
You can also ask the barista for their recommendation on the brewing method that will best highlight the coffee’s unique flavors.
Usually, baristas use the pour-over method or the Clover brewing system to slowly extract the flavors of Ethiopia coffee, resulting in a more even extraction and a richer taste profile.
4. Guatemala Antigua
Starbucks’ Guatemala Antigua coffee boasts a complex flavor profile and is free from the burnt taste often found in other coffee blends.
This is because Starbucks takes great care in roasting the Guatemala Antigua coffee beans, using the “Roast Spectrum” method.
This method involves carefully monitoring the roasting process and adjusting the temperature and time to ensure that the beans are roasted to perfection.
For the Guatemala Antigua blend, the beans are roasted to a medium level, which brings out the flavor without burning the beans.
Now, one question that may be running through your mind is why Starbucks chooses to over-roast their coffee beans to the point where they taste burnt, even though they are capable of medium roasting.
Well, you may be surprised to know the reason behind this.
Let’s discuss it further.
Why Does Starbucks Dark Roast Their Coffee?
Image by Andi Graf from Pixabay
When Starbucks first started its business, they found that people were enjoying the intense taste that came from over-roasting their coffee beans, and this became their signature taste.
Today, Starbucks still overroasts its beans to provide the same intense, coffee flavor that people have come to expect from their brand.
Despite criticism that over-roasting can mask the unique flavors of the beans and make them taste bitter, Starbucks has not discontinued the practice of dark roasting their beans because Starbucks has two more significant reasons for their continued use.
- Dark roasted beans have a longer shelf life and can be stored for longer periods of time without losing their flavor and aroma.
- Dark roasting allows Starbucks to produce larger quantities of coffee beans in a shorter amount of time and supply all of its chain outlets and other retail coffee shops with fresh coffee beans.
The Bottom Line
It is clear that the burnt taste of Starbucks coffee is a result of the dark roasting process.
While this process makes the coffee slightly bitter, the intense flavor has become the signature taste of Starbucks.
If you don’t like the burnt taste, you can try their blonde roast or add milk or cream to your coffee to balance out the flavor.
