Six Fundamental Principles of Good Coffee

The Golden Ratio

Coffee is a matter of individual taste, shaped by factors ranging from culture to genetics (really). Whether you prefer a third-wave, artesian light roast or a strong supermarket classic, taken black or with milk and sugar — find what you like and enjoy it.

Making good coffee at home comes down to experimenting with the process, but it helps to have a solid foundation first.

These six fundamental principles can help you brew a better cup — whatever that means to you.  Continue reading

What’s the Deal With Coffee?

Seinfeld coffee shop

Source: Gify

Jerry Seinfeld on why coffee is central to our culture:

“We all need a little help, and the coffee’s a little help with everything — social, energy, don’t know what to do next, don’t know how to start my day, don’t know how to get through this afternoon, don’t know how to stay alert. We want to do a lot of stuff; we’re not in great shape. We didn’t get a good night’s sleep. We’re a little depressed. Coffee solves all these problems in one delightful little cup.”

Read more: So Jerry Seinfeld Called Us To Talk About Coffee, NPR

Wednesday Wisdom

coffee shop

2009 Creative Commons photo by Jake Liefer via Daily Coffee News

“Whether the education … is passive, active, or a little of both, the important thing is to make sure that we communicate in ways that stimulate, but don’t intimidate; that invite, but don’t obligate; and that welcome people into this thing we all love, called coffee.”

Read the full article: Consider Active vs. Passive Consumer Education at the Coffee BarDaily Coffee News